Copywriting and Web
The Opportunity
This leadership development consultancy sought a website that would communicate their holistic and transformational approach to personal and organizational growth.
Leaderfulness
In times of stuckness, our distinctly appreciative approach allows creative breakthroughs to emerge.
The Aim
To design and write a website that presents their deep, whole-person approach, setting them apart from conventional skill development and behaviour change.
Team Cohesion
Teams learn to re-organise their efforts to sustain a state of flow. They move forward with deeper trust, and a renewed energy and focus on their common purpose.
The Solution
Through in-depth conversations, we distilled the vision into a core concept. I then wrote content and selected images to convey their services, and their portfolio, in a fresh and relatable way. This helped to distinguish their unique approach to developing leaders and teams.
